The National Account Manager is responsible
for growing sales and profitability across their assigned major accounts
(national retail chains). Working in close collaboration with the National
Accounts Director, he/she develops and maintains solid, long-term business
relationships with buyers and decision-makers, and ensures the execution of
Garant's commercial strategies in store. Do you enjoy building strong business relationships, influencing business decisions, and turning data into growth opportunities? At Garant, you'll have the opportunity to work at the heart of strategic decision-making while collaborating with some of the industry's leading retailers. You will play a direct role in the success of our brands by contributing to new product development, optimizing in-store performance, and executing high-impact commercial initiatives.
RESPONSIBILITIES
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Develop and maintain long-term strategic partnerships
with buyers and decision-makers at assigned major accounts.
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Develop an annual business plan by account and produce
monthly reports including sales results, profitability, market share, trends
and growth opportunities.
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Negotiate annual price agreements, sales conditions
and promotional programs with buyers.
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Monitor account profitability and optimize promotional
investments to maximize margin.
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Analyze POS sales data and market trends to identify
growth opportunities and propose tactical adjustments.
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Ensure merchandising execution at retail customers —
product placement, quantity and display in store and in warehouse.
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Prepare and present new products to key buyers,
highlighting competitive advantages to drive new listings and stimulate sales.
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Develop and implement innovative promotions to drive
in-store sales and increase Garant product visibility.
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Manage sales forecasts by account and collaborate with
Supply Chain to ensure service levels and minimize out-of-stocks.
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Track key performance indicators by account (service
level, sell-through, markdown rate) and propose corrective actions as needed.
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Work closely with Marketing, Supply Chain and Finance
to ensure execution of product launches and seasonal initiatives.
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Gather and analyze competitive intelligence and
customer program information, and share findings with management.
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Actively participate in trade shows and customer
events to represent Garant, promote products and develop business
relationships.
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Produce sales reports and ensure rigorous updates of
tracking tools.
QUALIFICATIONS
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University degree in business administration,
marketing or a related field.
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Minimum 3 to 5 years of experience in key account
management in the national mass-market retail sector.
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Proven experience in commercial negotiation and
account profitability management.
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Intermediate to advanced proficiency in Microsoft
Office (Excel, PowerPoint, Outlook).
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Knowledge of supplier portals (EDI, retailer buying
portals), an asset.
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Bilingualism French/English, an asset.
PERSONALITY TRAITS
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Strong results orientation and well-developed business
acumen.
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Excellent negotiation skills and ability to manage
commercial relationships.
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Ability to analyze POS sales data and formulate clear
recommendations.
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Autonomy, rigour and organizational skills in managing
multiple accounts.
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Excellent oral and written communication skills.
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Customer-focused approach with a long-term partnership
mindset.
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Ability to thrive in a fast-paced environment where
priorities shift rapidly.
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Strong merchandising and go-to-market skills.